AI is making websites easier to build. But what happens when everyone has a great website?
If anyone can build a fast, attractive and technically sound website, how much value will the website itself actually hold?
Insights
Thinking on SEO, AI and content
Notes from founder Lay Nadji on what AI is changing about websites, search and the content businesses publish.
Making content sound human doesn't make it good content
Businesses are paying editors to make AI articles sound human. The bigger problem is usually what the article actually says.
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