Insights
SEO in the age of AI answers
Short, practical articles for small business owners by Lay Nadji: what changes in Google and in AI search each week, what it means for you, and what is worth doing about it.
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How SEO has changed: from keywords to AI answers
SEO began as a game of repeating keywords. Today AI answers recommend a handful of trusted businesses. Here is how search got here, and what it means for yours.
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